ADE Dance & Brands is all about the realities of consumer brands teaming up with the major players of the electronic music industry. These days, there are hundreds of examples of dance artists acting as brand ambassadors, and of brands interacting with millions of electronic music enthusiasts around the world. So much so that dance music is widely perceived as a major opportunity for all kinds of brands to connect with a young, urban audience. At the annual ADE Dance & Brands convention, we examine how to successfully build authentic and effective partnerships between the two industries by tuning into a range of topics including case studies by global brands, DJs and artists that highlight their brand partnerships. Dance & Brands also engages with managers, connectors and creatives in order to explain how creativity can flourish in partnership with consumer brands. A few of our speakers: * The Stone Twins - Selling a building through music * Ola Sars, Soundtrack Your Brand (SE) - How do you soundtrack a brand? * Heather Shaw, Vita Motus (US): Welcome to the future of live entertainment * Chris Monaco, LifeStyle (US) - How to make the live Industry more fan and brand friendly * First Day of Spring - How electronic music can create emotional connections with your target audience